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“What information consumes is rather obvious: it consumes the attention of its recipients. Hence, a wealth of information creates a poverty of attention and a need to allocate that attention efficiently among the overabundance of information sources that might consume it.”

Herbert Simon – 1978 Nobel Prize Winner in Economics & Winner of the A.M. Turing Award

Our Principles

The spirit of GlovesOffGuides is to keep things simple and effective. In a world of infinite information, the work of the modern citizen is increasingly a matter of shaking needles out of haystacks – finding this spend figure, the name of that decision maker, or the right price for that product. We boil down the important points, and then add our special streetwise touch. We are committed to finding writers and contributors with real world experience of the topics they address.


Don Levett founded Gloves Off Guides in 2008 when he realised that he had known at the start of university what he knows now, life would have been much easier. As more and more friends and associates asked him for advice on their careers and businesses, he thought that writing guides to address these issues might save a lot of repetition and fill a niche for material solely focused on helping readers achieve concrete results. Inspired by a mixture of admiration for thinkers who distill subjects to their bare essentials, and by the task of educating people against the real-world dangers of cut-throat business, GlovesOffGuides was born.

Who We Are

Don has worked for UK private equity firm 3i, a top-tier Bain spinout strategy consulting house, and the UK’s leading bespoke market research company. He has lived and worked in six different countries, and holds his BSc from UCL. He is currently based in London.

Our writers include a wide range of doers, including top MBAs advising on large financial transactions; entrepreneurs; distinguished academics; professional authors and even somebody teaching English in the Far East – keep an eye out for their new guides, coming later in 2012.

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